Terrstrial Radio hosts First Run Comedy via Podcast!

PRESS RELEASE 9amEST 9/18/06                                                                                                                                                      Source: Loyal Ears Inc
                                                                          
                           
Terrestrial Radio hosts First Run Comedy via Podcast
 
DETROIT, Michigan, September 18/PRNewswire/Loyal Ears, Inc. announces the formation of The Handheld Comedy Network (www.HandheldComedy.com)
HHCN produces serialized comedy shows designed for internet consumption. Dane Cook and Lisa Lampinelli head up appearances from a host of Hollywood and New York A-listers.
 
HHCN will bring it's comedy model to terrestrial radio where market exclusive radio clusters will be branded seamlessly on HHC's website enabling the local listener to download weekly serials to their desktop and eventually their MP3 player of choice. The shows will have two 5-15 second avails for local advertiser revenue.
 
HandHeld Comedy CEO Mike Siewruk remarked, "From my perch, the FCC sent edgy comedians to satellite radio a long time ago. Research clearly shows that comedy is driving subscriptions and listenership at XM and Sirius. Terrestrial radio can now compete head-to-head with Satellite in the comedy space while giving their listeners free, first run serial comedy from a station's web site."
 
Loyal Ears President, Jimmy Risk, commented, "We have carved a tremendous niche in keeping listeners connected to their local radio station. HHCN is another level of loyalty through entertainment".
 
Shows can be sampled at www.HandHeldComedy.com
 
 
 
 
For more information contact Jimmy Risk at jimmy@LoyalEars.com.
 
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About Loyal Ears:
Loyal Ears (www.Loyalears.com)  is a media rewards company that stood at the vanguard of the loyalty movement for  American, British and Hispanic radio properties. Using proprietary technology, Loyal Ears is a respected developer of dynamic loyalty software for terrestrial radio. They’re foray into podcast content on demand represents a major breakthrough for radio stations who are battling attrition from an audience who want their entertainment and information customized and portable.